I'm specialized in Software Product Management, Scrum Development Lifecycle, Requirements Engineering, E-businesses Operations Management, Content Marketing and Influence Marketing.
Past Work Experience
I am the co-founder and was CTO of Styligion (fashion e-commerce). I was Web Marketing Specialist at AcomeA (mutual investment funds). I was Web Marketing Manager at Ecodyger, a revolutionary product that allows to eliminate the organic waste.
My interests are high-tech services Start-ups and Venture Capital.
I speak native Italian, fluent English and elementary Hebrew.
I live in Milano, Italy, but happy to relocate anywhere on earth.
In the Press
What they say about me
Nicolas has shown creativity, precision and efficiency, but also expertise, availability and extreme flexibility. Despite the difficulty of the project, he has always had a very professional approach.
— Genny Di Consiglio, Co-worker
Driven, engaged and curious are three words that best describe Nicolas's time in my entrepreneurship class. Nicolas is extremely independent yet a great team player. He is also very talented yet very humble. He has all the necessary ingredients to make a great future leader and a strong asset to any team.
— Sheetal Singh, Ph.D., Professor
Content Marketing Stack
I have created Content Marketing Stack to share an actionable collection of the best resources you need to craft and execute a successful Content Marketing.
Seven years ago Seth Godin said:“[Content Marketing] is all the marketing that’s left.”Today with Content Marketing, you can achieve 2,900%+ ROI.
I tried my best to select the best only. So the point is not quantity, but quality. There are 2 types of resources: Theory and Tools. I highly suggest you to read the material before using the tools. The best content marketing gurus are featured, such as Joe Pulizzi and Sujan Patel.
Content Marketing Stack has been featured on Product Hunt, and got more than 1000+ upvotes!
Software Product Management Stack
I have created Software Product Management Stack to share a curated directory of resources & tools to help you manage your Software Product.
This Stack has been upvoted on Product Hunt more than 600 times, including by Product Managers from the best companies in the world, such as:
I believe that there is a need for continuous improvement in the work life, both with field experience, but also by continuing to study to improve our skills. Here is a list of certifications that I recently passed.
Google Analytics Certification
I've passed the Google Analytics Certification. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Link to my certification.
I have also published my study material: "How to earn the Google Analytics Certification in two days". Get it here.
Google Tag Manager Certification
I've earned the Google Tag Manager Fundamentals Certificate. Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketing, and more. Link to my certification.
I have earned the DistilledU Core SEO Distinction. Awarded upon completion of some modules and tests with a score of 90% or more at Distilled U. You can find my SEO certification and tests on my Distilled U profile.
Although I'm not a big fan of SEO, since I believe in meaningful Content Marketing and Influence Marketing, it is a necessary part of each website.
Google AdWords Certification
I've earned the Google Adwords Certification. I’m qualified to help you grow your business on the web using Google AdWords. Link to my certification.
I have also written an article/guide if do not know anything about Google Advertising, titled How to advertise on Google. It explains all the basics you need to know before starting to advertise on Google.
Google Mobile Sites Certification
I've earned the Google Mobile Sites Certification with a score of 95%. It's a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of mobile website design and development. Link to my certification.
This exam includes, among other subjects, the value proposition of mobile websites, how to improve mobile website speed and how to create an effective user experience for mobile websites.
Twitter Flight School Certification
I've completed the Twitter course for agencies. I'm qualified to help you grow your business by effectively using Twitter Ad Products.
- The Lean Roadmap
- Lean Requirements
- Definitive guide to finding the perfect apartment on Airbnb
- How to Advertise on Google
Books have become underestimated in this "era of the Tweet," but I think they are fundamental to approach a subject in a full and 360 degrees way, without forgetting important details. Books, however, are also long to read. When I study a book, I almost always take notes to store the information better. Here is a list of books I've read and summarized.
- Mapping the User Experience by James Kalbach
- Information Architecture Essentials by Jorge Arango
- Lean Customer Development by Cindy Alvarez
- Hooked by Nir Eyal
- Essential Scrum: A Practical Guide to the Most Popular Agile Process by Kenneth S. Rubin Summary
- Traction by Gabriel Weinberg and Justin Mares
- Influence Marketing by Danny Brown and Sam Fiorella
Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.
Which is the right path for man to choose for himself? Whatever is harmonious for the one who does it, and harmonious for mankind.
ROI Community Member
I am a proud ROI Community Member, a community that connects dynamic Jewish leaders from around the globe, enabling them to turn their passion into action. ROI Community is a Charles and Lynn Schusterman Family Foundation initiative.
The values Charles and Lynn Schusterman Family Foundation are:
- A profound devotion to Judaism, the Jewish people and the Jewish State
- A commitment to fulfill the imperative of tikkun olam (repairing the world)
- A commitment to providing all people with access to education
- A deep affection for the citizens of our hometown of Tulsa, Oklahoma
- A belief in forging communities rooted in inclusion, equality and diversity