I'm specialized in Software Product Management, E-businesses Operations Management, Content Marketing, Influence Marketing, Neuro Marketing, Scrum Development Lifecycle, Requirements Engineering.
Past Work Experience
I am the co-founder and was CTO of Styligion (fashion e-commerce). I was Web Marketing Specialist at AcomeA (mutual investment funds). I was Web Marketing Manager at Ecodyger, a revolutionary product that allows to eliminate the organic waste.
My interests are high-tech services Start-ups and Venture Capital.
I speak native Italian, fluent English and elementary Hebrew.
I live in Milano, Italy, but happy to relocate anywhere on earth.
In the Press
Content Marketing Stack
Content Marketing Stack is an actionable collection of the best resources you need to craft and execute a successful Content Marketing.
Seven years ago Seth Godin said:“[Content Marketing] is all the marketing that’s left.”Today with Content Marketing, you can achieve 2,900%+ ROI.
I tried my best to select the best only. So the point is not quantity, but quality. There are 2 types of resources: Theory and Tools. I highly suggest you to read the material before using the tools. The best content marketing gurus are featured, such as Joe Pulizzi and Sujan Patel.
Content Marketing Stack has been featured on Product Hunt, and got more than 1000+ upvotes!
Software Product Management Stack
A curated directory of resources & tools to help you manage your Software Product.
This Stack has been upvoted on Product Hunt more than 600 times, including by Product Managers from the best companies in the world, such as:
Google Analytics Certification
I've passed the Google Analytics Certification. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Link to my certification.
I have also published my study material: "How to earn the Google Analytics Certification in two days". Get it here.
Google Tag Manager Certification
I've earned the Google Tag Manager Fundamentals Certificate. Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketing, and more. Link to my certification.
I have earned the DistilledU Core SEO Distinction. Awarded upon completion of some modules and tests with a score of 90% or more at Distilled U. You can find my SEO certification and tests on my Distilled U profile.
Although I'm not a big fan of SEO, since I believe in meaningful Content Marketing and Influence Marketing, it is a necessary part of each website.
Google AdWords Certification
I've earned the Google Adwords Certification. I’m qualified to help you grow your business on the web using Google AdWords. Link to my certification.
Twitter Flight School Certification
I've completed the Twitter course for agencies. I'm qualified to help you grow your business by effectively using Twitter Ad Products.
- Mapping the User Experience by James Kalbach
- Information Architecture Essentials by Jorge Arango
- Lean Customer Development by Cindy Alvarez
- Hooked by Nir Eyal
- Essential Scrum: A Practical Guide to the Most Popular Agile Process by Kenneth S. Rubin Summary
- Traction by Gabriel Weinberg and Justin Mares
- Influence Marketing by Danny Brown and Sam Fiorella
Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.
Which is the right path for man to choose for himself? Whatever is harmonious for the one who does it, and harmonious for mankind.